UNIT 32 - LO2 - FINAL MUTRIX MAIN POSTER DRAFT

TASK: In your PowerPoint / Keynote create using images and Unit 31 photographs a FINAL DRAFT for the Mutrix film poster following main film poster conventions.

1. Using image(s) from the internet or/and Unit 31 photograph(s) create the BACKGROUND IMAGE for the main poster.

2. Using Unit 31 photograph(s) or image(s) from the internet create the MAIN POSTER IMAGE for your poster.

3. Choose the CAST & CREW TEXT for your poster. White text on a black background or black on a white background. Delete the one you are not using.

4. Download the font(s) from Dafont.com that you will be using for the MAIN TITLE (MUTRIX), RELEASE DATE, TAG LINE and STAR NAMES.

5. Create the MAIN TITLE (MUTRIX), RELEASE DATE, TAG LINE and STAR NAMES.

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6. Also add the images to the IMAGE BOXES on the slide with their SOURCE.

7. ADJUST THE ARROWS TO POINT TO YOUR POSTER ELEMENTS.

8. List the FONT NAMES in the information on the slide.

In the following slide, answer the questions (about COLOUR, IMAGES, TARGET AUDIENCE, FILM GENRE and TAGLINE), applying them to for your final Mutrix main poster draft.

UPLOAD POWERPOINT / KEYNOTE WHEN THE FINAL MAIN POSTER DRAFT AND QUESTIONS ARE COMPLETE (SLIDES 4 & 5) 

PHOTOGRAPHY UNIT PHOTOGRAPH ALBUMS
https://www.flickr.com/photos/145233281@N05/albums

USE THE MEDIUM SIZE (603 x 800) OPTION
- the photographs will be smaller and easier to use.

Section a) PURPOSE OF A MAIN FILM POSTER - UNIT 32

LO1 a) PURPOSE

TASK: Choose three posters: a MAIN POSTER, TEASER POSTER & CHARACTER POSTER from a recent film that has been used for the marketing campaign.  [http://www.impawards.com]

- The sole purpose of a film poster is to advertise an upcoming film, letting audiences know that a new film is due for release.

- A film poster is part of the early marketing strategy to raise awareness and generate hype for the film.

- A film poster provides a range of information for an upcoming film such as the title of the film, the release date, the stars/actors and actresses who are in the film and the BBFC certification.

- This information both attracts a viewer, through naming the stars who are popular and well known, as well as a ‘catchy’ film title, and at the same time informs them of vital information they may want to know about the film such as the release date and the certification.

- This information will determine the film’s suitability, i.e. whether it’s an appropriate film for a child to see.

- The photos and graphics of the poster can suggest a particular genre and narrative that the film will follow, giving an insight to what the film may be about.

- Above all a film poster helps a movie fan to decide whether the film is something they may be interested in going to the cinema and seeing!

Section b) FORMAT OF A MAIN FILM POSTER - UNIT 32

LO1 b) FORMAT

Section b) MAIN POSTER FORMAT:

Main posters that feature later in the marketing campaign will be more explicit, revealing more details about the film's plot. 

Conventionally, a main poster will include a main image from the film possibly with the key characters. Release date, tag line, star names and a text box containing main cast and crew will feature.

Section c) CONTENT of the MAIN FILM POSTER - UNIT 32

 

LO1 c) CONTENT

1. Main Poster Content - SECTION c)

In this section, you will DESCRIBE the key elements (content) of your chosen main film poster:

1. Film title (film logo)

Describe the design of the film title.

What does the title of the film suggest about the film?

2. Main image(s)

Describe the key images on your poster. 

Why have they been chosen? 

If big-star NAMES appear above the title of the film, or their faces are prominently featured in the artwork, the studio wants you to know who's in it. ***FILM STARS SELL FILMS

3. Tagline

What is the main film poster’s tagline?

What does the tagline suggest about the film?

4. Other TEXT Information

(Release date, director / producer, awards, expert witness quotes, cast & crew listings etc.)

What other information is given to the viewer on the main poster?

Section d) STYLE - Generic Conventions & Use of Colour - MAIN / TEASER / CHARACTER - UNIT 32

LO1 d) STYLE

Section e) LAYOUT of a film poster - MAIN / TEASER / CHARACTER - UNIT 32

LO1 e) LAYOUT
Annotate with arrows the KEY FEATURES of the MAIN, TEASER & CHARACTER POSTERS:

Section f) - TARGET AUDIENCE oF a film poster - MAIN / TEASER / CHARACTER - UNIT 32

LO1 f) TARGET AUDIENCE

HACKER SCREEN VIDEOS for FILM STILL 1 in C114

UNIT 31 - LO2 - DVD BOX 3x FILM STILL PLANNING

 

C114 - HACKER FILM STILL PLANNING SHEET: RISK ASSESSMENT

UNIT 31 - LO1 - PHOTOGRAPH ANALYSIS 2 - NARRATIVE PHOTOGRAPHY: GREGORY CREWDSON

LO1 KEYNOTE: PHOTOGRAPH 2
Choose 1 photograph by Gregory Crewdson to analyse

3. GREGORY CREWDSON BIOGRAPHY

Write a short biography about the photographer 

Gregory Crewdson (early life/career etc.)

4. GREGORY CREWDSON PHOTOGRAPHY STYLE
Describe his photography style. What type of photographs he takes and how they work.

Gregory Crewdson BIO useful links:
V&A webpage
Gagosian Gallery webpage
Wikipedia
Artnet webpage

LO1 a) Photography category 

Describe the photography category of your chosen Gregory Crewdson photograph:

Photography category = Fine art photography

- Gregory Crewdson produces fine-art photographs usually taking place in small-town America, that are dramatic and cinematic. They will often feature disturbing, surreal events.

LO1 b) Photography purpose 

What is the purpose / function of the photograph?

- part of a body of photographic work to produce a major exhibition for a gallery and photo-book to sell.

BOOK:
Twilight 2002
https://www.amazon.co.uk/Twilight-Photographs-Crewdson-Rick-Moody/dp/0810910039

What’s is the background story of the photograph?

Two major Fine Art Photography Exhibitions in the UK and America:

Twilight - Gagosian Gallery, Beverly Hills June - August 2002
https://gagosian.com/exhibitions/2002/gregory-crewdson-twilight/

Twilight - White Cube, Hoxton Square, London April - May 2002 https://www.whitecube.com/exhibitions/exhibition/gregory_crewdson_hoxton_square_2002

The photograph was part of two major Fine Art Photography Exhibitions in the UK and America. ‘Twilight’ at the Gagosian Gallery in Beverly Hills

June to August 2002 and at the White Cube, Hoxton Square, London April - May 2002.